London, UK, 16th April – Mobile technologies are now generally accepted as the fourth utility, yet over a quarter (28 per cent) of mid-sized UK businesses don’t have a mobile strategy in place and three in ten (30 per cent) are without a continuity strategy for loss of internet access. In the brave new world of four utilities, the lack of a strategic basis for ensuring, securing and maximising mobility is a high risk strategy.
That’s according to a new study announced today by Intrinsic, a UK-based next generation managed services provider. The research, carried out by independent technology market research specialist, Vanson Bourne, investigated the approaches to, and attitudes towards, mobility, amongst 200 IT decision makers at mid-sized UK organisations (with between 250 and 1,000 employees).
Intrinsic’s study shows that mobile technologies, including mobile devices and applications, voice and video conferencing and cloud computing, are now seen by almost all IT decision makers (92 per cent) as the fourth utility for business, alongside electricity, gas and water. Further underlining the importance of mobility, around three quarters of respondents (78 per cent) agree that such technologies are key to their organisations’ success in 2014 and beyond.
Despite this, the study suggests that many businesses are not taking a concerted, strategic approach to embracing it.
- More than one in four respondents (28 per cent) reports that their organisation doesn’t have a mobile strategy.
- Three in ten (30%) say that their organisation does not have a continuity strategy, or not as far as they are aware, when it comes to internet access. Similar proportions report no continuity strategy for loss of communications software (35%) or loss of mobile devices (46%).
Commenting on the findings, Darron Antill, CEO of Intrinsic, says: “The bottom line is that a mobile strategy is now business-critical for almost all mid-sized UK organisations. To remain competitive, these businesses need to implement a strategic programme that enables or increases the ability for employees to work flexibly, securely, more collaboratively and more productively through the use of technology. Among other things, this will enable them to become more operationally and culturally agile and more effectively respond to everyday challenges.”
The need to become more agile is the top driver of increased use of mobile technologies in mid-sized UK businesses – reported by almost half (47 per cent) of respondents – followed by workforce demands (46 per cent) and the ability for employees to work remotely more simply (46 per cent).
Other findings of the study include:
- To support enterprise mobility, around half of respondents report that their organisations are introducing a flexible/remote working policy (57 per cent), using enterprise applications (56 per cent), improving security (55 per cent) and/or using collaboration software (49 per cent). In addition, more than one in three have implemented a bring-your-own programme (35 per cent) and/or streamlined infrastructure to make remote access easier and cheaper (33 per cent).
- Mobile technology is among the top three IT functions organisations will reportedly prioritise for 2014: 70 per cent of IT decision makers ranked it as one of their organisation’s top three priorities, alongside security solutions (70 per cent) and followed by cloud solutions (48 per cent).
- Nine in ten (90 per cent) expect investment in mobile technologies within their organisation to increase over the next two years, with the greatest expected increase coming in the financial (30 per cent increase) and retail verticals (27 per cent).
- Interestingly, however, around one in four businesses invests more money in electricity (23 per cent) than mobility, and one in five invests more in water and gas (both at 19 per cent). One in three (32 per cent) companies invests more budget in buildings and locations despite the cost benefits available when fully utilising mobility solutions like unified communications.
Notes to editors:
About the research
Intrinsic commissioned independent technology market research specialist Vanson Bourne to undertake the research upon which this report is based. 200 interviews in the UK were carried out during February-March 2014 with decision makers in IT departments, in businesses with between 250 and 1000 employees. Respondents to this research came from a range of industry sectors. Interviews were conducted online using a rigorous multi-level screening process to ensure that only suitable candidates were given the opportunity to participate. Unless otherwise indicated, results discussed in the main narrative are based on the entire sample.
Intrinsic is a next generation managed services provider that enables organisations to become operationally and culturally agile. Intrinsic is the UK’s leading provider of hybrid IT managed services, empowering organisations to transition, flex and integrate between on-premise and cloud-based ways of working. It provides a unique blend of expertise with a hand-picked suite of emerging and established technology solutions implemented by knowledgeable, accredited staff. With offices in Merseyside, London and Glasgow, Intrinsic is a market leader in developing solutions that enable mid-market sized organisations to address their specific challenges - from organisational growth and operational transformation to cost management and market differentiation. For more information visit: http://www.intrinsic.co.uk/.
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