Published: November 2008
Capturing ideas and creating the right culture to maximise the value of intellectual property. Unsurprisingly, research shows that the majority of organisations see their future predicated on how well they can innovate. However, just throwing IT technology at issues in the hope that innovation will happen is not viable. Ideas are ephemeral and are easily crushed within the wrong environment. Creating a suitable culture, allied with a well implemented ideas management approach combined with strong leadership, is required.
Conclusions Innovation in itself is of little practical value to an organisation. Existing approaches tend only to scratch the surface of the possible ways of optimising an organisation's approach to its issues. Through the use of dynamic team events and "crowd surfing", backed up with the capability for individuals and groups to continue working on how business process issues can be effectively addressed, a balanced approach combining process renovation, optimisation and innovation can be created.
By downloading you agree to our Terms and Conditions. These include information regarding use of your personal data.
Published by: electronicdawn Ltd.