Channels -> Systems Integration
Released: 13th July 2012
…partnership enhances content management, analytics and social media integration capabilities of joint implementations…
London, United Kingdom, 13 July 2012: Sceneric, a leading web & e-commerce consultancy, today announced a global partnership with Adobe, bolstering its capabilities for deploying world leading content management systems, analytics and social media integration solutions for new and existing clients.
The agreement with Adobe will bolster Sceneric’s existing partner ecosystem, and provide additional support and services to clients looking to make the most from their web presence and review approaches to content strategy and delivery.
The core offering, Adobe® CQ5, is the foundation of Adobe’s Web Experience Management solution. It provides digital marketers with easy-to-use, web-based applications for creating, managing, and delivering personalized online experiences. Adobe CQ provides out-of-the-box integration with products in the rest of Adobe Digital Marketing Suite.
In addition to the enhanced CMS offering, Adobe Digital Marketing Suite solutions will also enable Sceneric to meet the growing demands of customers to integrate analytics and social media content onto a single platform.
Bal Cheema, Head of CMS at Sceneric, was appointed last year to review and build upon Sceneric’s CMS consulting services. Cheema, who is overseeing the partnership and excited by the opportunities open to the two companies, said “Adobe is bringing more than just a high quality CMS to our world class offering, they are able to offer an entire digital platform, from a marketers’ perspective it will allow brands to reduce siloed content, tie in all web based activity and give a high level of analytical data to influence decision making.”
Published by: electronicdawn Ltd.