Opinion & Analysis

RFID
When I first wrote the RFIC market overview, one of the key things I identified was that RFID hardware couldn't exist without RFID middleware and applications, and neither could RFID middleware and...
Simon Holloway, Bloor Research | 27th January

VYRE launches On Brand to address the fast-growing Brand Asset Management (BAM) market
Chief Marketing Officers' (CMOs) main role is to serve as 'brand custodians' on behalf of their employers today. They know that what their customers buy today is not so much product features,...
Gerry Brown, Bloor Research | 1st November

SAS and social media analysis
The discussions about Big Data and the analytics that surround it have tended to be dominated by Hadoop and MapReduce, and for the emphasis to be placed on the 'big' aspect. However, we have been...
David Norris, Bloor Research | 23rd August

Why data and information management remain elusive after decades of deployments and how to fix it
The information architect's role, essentially, is to harmonize all manner of information and make sure it's properly managed and accessible to the people who are authorized to see it.
Dana Gardner, Interarbor Solutions | 22nd August

Data: The Lifeblood of an Organisation
The importance of Data Management cannot be over-emphasised in this day and age. Effective Data management is key to accessing accurate information.
Ike Ononogbu, InforData Consulting | 8th July

My bad
In my article on identity resolution in January I stated that I only know one vendor that specialises in this second type of identity resolution and that is IBM. What I was referring to...
Philip Howard, Bloor Research | 3rd March


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