Channels -> Retail
Released: 20th February 2013
Publisher: Berkeley PR
NH Hoteles, one of the top 25 hotel chains in the world, has signed an agreement with Tradedoubler, the international performance marketing and technology company, to launch high quality affiliate programs in United Kingdom, Germany, France, Switzerland, Austria, Italy, the Netherlands, Portugal as well as its home market of Spain.
NH Hoteles is a key player in the travel sector, operating almost 400 hotels with around 60,000 rooms in 26 countries across Europe, America and Africa. NH Hoteles also has 20 new hotels under construction which will add more than 2,000 new rooms to its portfolio.
Mikel Otegui, Online Marketing Director, NH Hoteles, says: “We have a truly international offering, so need a marketing partner that can provide the highest quality affiliate network across multiple territories. Tradedoubler shares our international vision and brings unrivalled expertise in driving revenues through performance marketing for the travel sector. We are looking forward to expanding our international business with their support.”
Tradedoubler’s performance marketing campaign for NH Hoteles will encompass voucher codes, API, email marketing, text links, verticals, comparison sites and cashbacks.
Dan Cohen, Regional Director, Tradedoubler comments: “We are excited to win such a prestigious account. NH Hoteles is growing fast and has a distinctive offering that customers’ enjoy. We’re confident that we can help NH Hoteles achieve their revenue and growth targets and help introduce the brand to a new customer base.”
Published by: IT Analysis Communications Ltd.
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