There were 6 blog postings during October (2012):
Adobe Social: taking a more integrated approach to digital marketing
Adobe launched its social marketing offering (Adobe Social) in early September and last week my colleague Angela Ashenden and I got to take a closer look. It was a particularly relevant and timely briefing as we have both been researching the social...
Helena Schwenk, MWD Advisors | 3rd October '12
The Human Face of Big Data
This week the Human Face of Big Data (HFOBD) project had its London launch tying in with others in Singapore and New York. HFOBD is a crowdsource project that calls upon people to submit information (via a mobile app questionnaire) about various...
Helena Schwenk, MWD Advisors | 4th October '12
All things intranet at Interaction 2012
On Wednesday, I had the pleasure to attend the Interaction Intranet Conference 2012 (#iic12) in London—the only major intranet conference in the UK, despite the strength of the community in this region. I wasn’t sure what to...
Angela Ashenden, MWD Advisors | 5th October '12
Trash-talk vs strategy at Oracle OpenWorld
It’s been a very long while since I’ve been to a big Oracle customer conference, so I wasn’t really sure what to expect—beyond the ‘town within a city’ vibe that you so often get with these mega-conferences, with...
Neil Ward-Dutton, MWD Advisors | 11th October '12
Customer Experience, Business Innovation, BPM - joining the dots with Oracle
In my first blog about Oracle OpenWorld last week, I focused on the disconnect between the way Oracle portrayed itself in so many of the big keynote sessions for the main audience (focused on trash-talking competitors over technology), and what...
Neil Ward-Dutton, MWD Advisors | 16th October '12
When worlds collide... should process professionals fear extinction?
“One week, one community, one vision for excellence.” That’s the tagline for PEX Week 2013, when over 400 process excellence professionals will descend on Orlando next January to discuss and discover the future of customer-centric...
Neil Ward-Dutton, MWD Advisors | 23rd October '12
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