Laurie McCabe - Blog Archive for February (2012)
There were 5 blog postings during February (2012):
Is Your Midsize Business Ready to Change Before You Have To? Gearing Up for the New Marketing
In conjunction with IBM's Smarter Commerce initiative, the SMB Group and CRM Essentials are working on a series of posts discussing how technology is empowering today's customer, and why...
Laurie McCabe, SMB Group | 28th February '12
Going Beyond Free Self-Service Trials: Raising the Bar in Cloud Computing?
Free trials have been a staple of cloud computing from the beginning. Almost every cloud-aka software-as-a-service-vendor offers free trials. Many vendors also give companies a free pass...
Laurie McCabe, SMB Group | 24th February '12
Swimming with the Smarter Customer: The Speedo International Story
-by Laurie McCabe, SMB Group, in partnership with Brent Leary, CRM Essentials Recently, Brent Leary and I had the opportunity to talk with Gareth Beer, Ecommerce Manager for Speedo...
Laurie McCabe, SMB Group | 7th February '12
What Can We Learn From This Year's Holiday Season?
-by Brent Leary, CRM Essentials In conjunction with IBM's Smarter Commerce initiative, the SMB Group and CRM Essentials are working on a series of posts discussing how technology is...
Laurie McCabe, SMB Group | 2nd February '12
More than a Name Change: IBM Rebrands LotusLive as IBM SmartCloud for Social Business
Attending Lotusphere (or any other big vendor event) is kind of like getting soaked with a fire hose. So instead of providing overall highlights (here's a 60-second video that does this quite...
Laurie McCabe, SMB Group | 1st February '12