Laurie McCabe brings more than 20 years of experience in the IT industry to her role as Partner at SMB Group. Laurie's expertise in market, channel and competitive analysis helps vendor clients capitalize on shifting market trends, and create successful go-to-market and outcomes. Laurie has built widespread recognition for her capabilities and insights in the small and medium business (SMB) market in several areas, including software-as-service (SaaS), collaboration, business solutions, social networking and managed services.
International Game Technology: Winning At The Talent Recruitment Game
Whether a business is large or small, identifying, qualifying and hiring the right employees is critical to innovation and growth. But, as the recession wanes and the economy picks up, more companies are hiring, and competition—especially for...
Laurie McCabe, SMB Group | 10th July '14
Mobility Perspectives from Intel's 2014 Solutions Summit
I recently had the opportunity to moderate a panel discussion at the 2014 Intel Solutions Summit with panelists Bob Moore, Founder, RJM Strategies LLC; Jeffrey R Zavaleta, MD, Chief Medical Officer, Graphium Health, an integrated, mobile electronic...
Laurie McCabe, SMB Group | 2nd July '14
How the cloud can help SMBs: a conversation
Last week, I had the opportunity to be a panelist on IBM’s first virtual influencer event on Spreecast, (a great new platform that connects you with people through video conversation) about how the cloud can help small and medium businesses...
Laurie McCabe, SMB Group | 1st July '14
Looking at the Big Picture for SMB Sales and Marketing: revenue + associates
Laurie: Hi, this is Laurie McCabe from the SMB Group. Today I’m talking to Louis Gudema, president of revenue + associates, which helps companies generate more revenue through measureable sales and marketing improvements. So Louis, I’ve...
Laurie McCabe, SMB Group | 28th June '14
Five things SAP needs to do to make "simple" real
There’s probably nothing harder for a business to accomplish than these two things: 1) make the complex simple; and 2) change market perceptions. But, at SAP’s recent SAPPHIRE NOW 2014 user event, SAP CEO Bill McDermott and other SAP...
Laurie McCabe, SMB Group | 18th June '14
Nine signs Michael Dell will be the Comeback Kid
A couple of weeks ago, I had the opportunity to go to Dell’s annual analyst conference (DAAC), an event I’ve attended for many years. The big difference this year, of course, is that this is the first DAAC since Michael Dell took his now...
Laurie McCabe, SMB Group | 11th June '14
SuiteWorld 2014: NetSuite hits its stride
I recently had the opportunity to attend SuiteWorld 2014, NetSuite’s annual user conference—along with about 6,500 attendees including customers, partners, journalists and analysts. The event provided us with a good mixture of history,...
Laurie McCabe, SMB Group | 29th May '14
Why vendor definitions of SMB size matters
The SMB 'market' actually represents a very diverse, fragmented collection of businesses—from solopreneurs running home-based lifestyle businesses, to mom-and-pop shops, to fast-growth startups, to mid-market firms who’ve been in...
Laurie McCabe, SMB Group | 6th May '14
Six Inspirations for Small Businesses From ICON14
Entrepreneurs have always been a rare breed. And, as the U.S. employment rate has improved, the overall rate of business creation has fallen from 0.30 percent in 2012 to 0.28 percent in 2013, according to the annual Kaufman Index of Entrepreneurial...
Laurie McCabe, SMB Group | 30th April '14
Vertical Response: Taking the Guesswork Out of Email Marketing and Social Media for Small Businesses
Laurie: Hi, this is Laurie McCabe from the SMB Group, and today I’m talking to Janine Popick, CEO at Vertical Response. Vertical Response helps small businesses grow with email and social marketing tools, and recently Vertical Response...
Laurie McCabe, SMB Group | 15th April '14
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